Real Estate AI Tools

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Follow Up Boss vs Sierra Interactive

Follow Up Boss logo

Follow Up Boss

CRM & Lead Generation
88/100

Top pick

A CRM. It organizes the leads you already get.

Sierra Interactive logo

Sierra Interactive

CRM & Lead Generation
75/100

Solid pick

A platform. Website, CRM and dialer, built as one system.

Same category, different jobs. Follow Up Boss and Sierra Interactivesolve different parts of the work — the score isn't a ranking of one against the other. Use “what each covers” below to pick.

What each one covers

Both
Automated follow-upCalling & texting
Only Follow Up Boss
Lead routingTeam reporting
Only Sierra Interactive
IDX website

Where the scores differ

Real estate fit20%19/2019/20
Time saved20%19/2017/20
Pricing transparency20%15/2012/20
Ease of use15%13/1510/15
Customer support15%12/158/15
Integrations10%10/109/10

Differences under 3 points are within our scoring margin — we don't highlight them.

The numbers

REAT score88/100 · #1 of 1675/100 · #4 of 16
Starting price$58/mo$299.95/mo
Free optionFree trial—
Lowest scorePricing transparency 15/20Customer support 8/15

Which one is for you

We may earn a commission if you sign up through our links — at no extra cost to you. It never affects our rating or where a tool ranks. Learn more — how we make money.

Choose Follow Up Boss if…

  • — You need Lead routing, and only Follow Up Boss covers it.
  • — You need Team reporting, and only Follow Up Boss covers it.
  • — You want to try it before you pay.

Choose Sierra Interactive if…

  • — You need IDX website, and only Sierra Interactive covers it.